Email Marketing + Strategy + Customer Experience
If you aren’t much of a reader, then I hope this will provide you with a more engaging way to apply some of the best practices I espouse with my clients, business peers, and basically anybody who will listen to me for a hot second. In the video embedded above, I share three free (or
In this Facebook Live “Learnin’ Thursday” session, I share four ways that you can create connections in this chaotic time, in one hour or less. Here’s what you’ll learn: 🕒4:50 – The #1 question you should ask to jumpstart your creativity 🕒8:39 – How to start capturing emails from your customers (for free) in 20
This is not the time to hide (even if it IS a time we need to practice social distancing). For the next two months, I’ll be going live on Facebook every Thursday at 10:30 am PST for Learnin’ Thursday. This is a time for connection, for learning, for finding creative ways to adapt to a
Last week I shared a pretty big disappointment in my business: I didn’t get enough students enrolled in my workshop at our local community college, and it ended up needing to be canceled. Today I’m diving deeper into why. If you are more of a visual or auditory learner (or if you just wanna see
I couldn’t give away $2500+ of marketing knowledge for $69. This evening was supposed to kick off the first of six workshop sessions I lined up to teach at our local community college. But the class was canceled. Not enough people enrolled. I was teaching and coaching students to implement programming that I charge upwards
I am in the full-blown swing of things executing Q4 (OND) campaigns for my clients. In the aftermath of a few really fun speaking engagements and the hubbub of a family trip to Hawaii + my five-year-old starting Kindergarten, I’ve been abysmal at keeping up on sharing valuable content here. Since we are all likely
My last post was dedicated to selling you on starting your Q4 email marketing plan EARLY. Today, I want to give you one high-impact action you can take in August to make your holiday email marketing more successful. I teed this up with my Christmas in July post and I’m diving deeper today. Lock in
If you haven’t started holiday email campaign planning, you’re behind. I hate to say it, but this is the time that separates the winners from the also-rans. If you aren’t already thinking of how to create value for your subscribers, you are probably missing out on significant revenue opportunities. You see, October-December are the busiest
Today we celebrate Independence Day in the United States. I have been thinking a lot lately about independent business and life practices… good and bad. Look “Independent” up in the dictionary (or, as one does, find it at merriam-webster.com) and you will find some very appealing definitions: not subject to control by others : self-governingnot
Today, I want to dive EVEN DEEPER into email content creation. I hear you all saying it can be a big hurdle, so I am here to help! WHAT GOES WHERE? When it comes to email content creation, it can be helpful to have a formula. In this case, it might even be considered a