Email Marketing + Strategy + Customer Experience
I am in the full-blown swing of things executing Q4 (OND) campaigns for my clients. In the aftermath of a few really fun speaking engagements and the hubbub of a family trip to Hawaii + my five-year-old starting Kindergarten, I’ve been abysmal at keeping up on sharing valuable content here. Since we are all likely
My last post was dedicated to selling you on starting your Q4 email marketing plan EARLY. Today, I want to give you one high-impact action you can take in August to make your holiday email marketing more successful. I teed this up with my Christmas in July post and I’m diving deeper today. Lock in
If you haven’t started holiday email campaign planning, you’re behind. I hate to say it, but this is the time that separates the winners from the also-rans. If you aren’t already thinking of how to create value for your subscribers, you are probably missing out on significant revenue opportunities. You see, October-December are the busiest
Today, I want to dive EVEN DEEPER into email content creation. I hear you all saying it can be a big hurdle, so I am here to help! WHAT GOES WHERE? When it comes to email content creation, it can be helpful to have a formula. In this case, it might even be considered a
Three ways to make sure yours actually WORKS Over the past few weeks, I’ve been addressing the top excuses businesses give to not start an email marketing program. Today I’m going to wrap up with the most difficult to overcome objection to email marketing program creation. “I’m not sure an email marketing program will work
Let’s get ready to ROUNDUPPPPPPP (July email marketing inspiration, that is). I love summertime. July is a HOT month for holidays, for celebrations, and all things outside. Take a minute to read this roundup featuring July email marketing inspiration, then go fill in your July calendar! July email marketing inspiration: Independence Day I feel like
Today I want to dive deep on email content ideas. You’re not into making excuses, are you? You take ownership for your business, and you take responsibility for your success! The #1 difference between entrepreneurs and everybody else, in my opinion, is that when you read this statement… …you are excited, not terrified. But, maybe
Last week, I went on a diatribe about the “excuses” many small business owners have for not starting an email marketing program. The #1 reason? “I don’t have enough time.” Today, I’m going to share my BEST hack to save you time creating email campaigns. Ready? ESTABLISH AN EMAIL MARKETING TEMPLATE Make the guiding decisions
I talk to a lot of business owners about email marketing. Sometimes, they get it. They understand that an email marketing program can be a powerful business driver. But a lot of the time, small business owners don’t get it. They aren’t investing in an email marketing program to drive revenue and engagement. But regardless
It’s the June email content ideas dump! If your email content ideas for June are lacking, read on to gain a few helpful ideas, see a few examples I really love, and fill in your calendar with value-added content to delight and engage your subscribers. High level themes to inspire June email content ideas Schoooool’s