I didn’t always used to think about quarters the way that I do now. Business has a way of reshaping your concept of time. Sure, in high school we had fall, winter, and spring quarters. But we didn’t harp on it that much at Auburn Adventist Academy. I was a store manager for Starbucks Coffee
The business of being in business
Business Lessons from Losing the Diamond in my Wedding Ring
I mean, the title of this one gives away the disaster. Our family snuck away Labor Day Weekend for a final summer camping adventure, having secured a last minute cancellation camping spot at Wallowa Lake. The destination holds a special place in our hearts. We’ve visited nearly every year since Anson was about 2, and
It’s my anniversary!
Four years ago, I headed to my local Starbucks, laptop in hand, and started my first day of work as the Chief Words Officer at Erica Walter Writes. At the time, I was four months pregnant with Marlowe. In the four years since then, I’ve grown the business much bigger than I could have dreamed.
TAKE OFF
This is the last Live Learnin’ Thursday of 2021. Next week at this time, I’ll have a fresh baby! This week, I’m talking about the importance of taking time off, and sharing some steps to help you do just that in 2022. In addition, you can bet your sweet bippy I am also sharing how
Being the Boss
October 16 is Boss’s Day, generally touted as a day for employees to thank their bosses for being kind and fair, or whatever other virtues the boss may possess. From a marketing perspective, this is a great day to talk about the gifts, services, or experiences that your business might offer that are boss-worthy. Or,
Christmas in July
You need to be thinking and planning ahead for the Christmas season NOW, so that you execute without stress and MAKE MORE MONEY! Erica Claus has four things for you to do NOW in order get on Santa’s business success list: Review Review last year: What did you do? What were the results? Then contemplate
Gaining Momentum
Are you more of a reader or a watcher? My Learnin’ Thursday video and text below cover similar content. So, pick your preferred info consuming method… and let’s go! It’s Hudson Month! (Go to ericawalterwrites.com/july-is-hudson-month to learn more.) And because it’s Hudson’s Month, I’m doing way more than normal. I’m running a 5k each week (spread
The secret to creating better content
Want to change your business marketing efforts with one simple change? I got you boo. So, how will put this into practice for your business this week? Let me know in the comments!
Three digital marketing masterclasses in 50 minutes
You guys – I got a little greedy. I was asked to be a speaker for the Walla Walla Valley Chamber of Commerce Business Summit and to talk specifically about digital marketing and best practices for email. Well, you know me. I wanted to be sure there was something ACTIONABLE for any small business owner
Is The Bootstrapper’s Email Marketing Success System right for you?
In this week’s Learnin’ Thursday I’m digging into your questions about my just-launched digital course, ‘The Bootstrapper’s Email Marketing Success System.’ We’ll talk about who this course is for (and who it’s NOT for)What’s included inside of the courseHow to take what you learn to the next levelAnd the extra support you will get from