Email Marketing + Strategy + Customer Experience
What with how next week, Maddox turns 5, and the following week will mark the birthday of our 5th child, I have birthday stuff on the brain. This week’s Learnin’ Thursday is dedicated to some birthday best practice so that you can surprise, delight, and convert your subscribers by celebrating this key milestone! First thing’s
Three ways to make sure yours actually WORKS Over the past few weeks, I’ve been addressing the top excuses businesses give to not start an email marketing program. Today I’m going to wrap up with the most difficult to overcome objection to email marketing program creation. “I’m not sure an email marketing program will work
It’s the June email content ideas dump! If your email content ideas for June are lacking, read on to gain a few helpful ideas, see a few examples I really love, and fill in your calendar with value-added content to delight and engage your subscribers. High level themes to inspire June email content ideas Schoooool’s
Borrow inspiration and fill your calendar! Do you need email campaign ideas for May? Borrow inspiration (or at least have a laugh or two) from some of these concepts, in today’s Monthly Campaign Inspo Installment! Email Campaign Ideas for May May 1 – Holy Emails, Batman No, literally, May 1st is Batman Day. I mean,
Looking for April email marketing campaign ideas? This month is full of unique opportunities to connect with customers and tap into their springtime mindset. This is the first in a monthly series where I’ll share a few ideas for campaigns in the month ahead – borrow inspiration from me and fill your calendar with meaningful
The first day of a new year is, for me, an exhilarating opportunity to create goals, aspirations, and intentions. This year they are taking the form of business New Year’s Resolutions. Want to rock 2019? These business New Year’s Resolutions can help you elevate your game. Let’s do them together! Listen more than you talk
As we close out 2018, I wanted to take some time to put the spotlight on winning email campaigns I’ve seen over the past year. Today, we’ll put the spotlight on the best holiday email campaigns! Bear in mind that the year isn’t over yet, and there are probably even more coming down the pipe.
November is National Gratitude Month. Tomorrow is Thanksgiving. Yet, in the day-to-day grind of owning a business, sometimes it is hard to take the time to simply be thankful. We become so worried about putting out fires, about solving problems, about profit and loss and quarterlies and covering shifts and submitting that end of year
Last week, we put the foundation in place for creating your business marketing calendar for the year to come. If you aren’t up to speed, you can check it out here. This week we’re taking it further by merging last year’s insights with planned activities for the year to come. In today’s post, we’re creating
The no-man’s land that is New Year’s email marketing Christmas gets most customers’ (and therefore, most marketers’) attention right up until December 25. This leaves very little time for any of us to talk about the end of the year, the start of a new one, and the wonderful celebrations many of us are planning