Email Marketing + Strategy + Customer Experience
Different businesses grow their lists in different ways. I’ve worked with large wine brands to grow their email lists and I’ve worked with solopreneurs to grow their email lists and I’ve worked on growing my own email list. At the end of the day, the strategies for all of these are the same, and in our next session of The Get Email Marketing Experience on May 10, I’m going to teach you everything I can to help you grow your email list.
Last week, we kicked-off a three-part series dedicated to using SEPTEMBER to crush October – November – December. And in last week’s Learnin’ Thursday episode, we dove deeper on the very important task of planning your Q4 email campaigns NOW. If you haven’t already done so, watch me break down a simple 15 minute planning
We did a Christmas in July thing with our family this last week. For the whole story (and a more detailed OND planning explanation) check out this video: Last week we talked about the items you need to do NOW to get ready for Christmas in July.1. Review2. Dream3. Plan4. Action Steps That was the
Treat your email list like the VIP list for a party. That’s right. In today’s Learnin’ Thursday I’m digging into the importance of inviting people to join your email list like you’re inviting them to the party of the century. Because ideally, you are! Listen, even the most tedious thing can be made into a
Over the past several weeks, I’ve been breaking down the process of growing your email list. Part one is all about stating your email program value, and aligning it to the needs and desires of your ideal customer. Part two was about removing any potential barriers to your customer signing up for your email program.
Last week, I kicked off a three-part email list growth guide. We started with a lot of fish references, because the value your email program offers (your bait) will attract a certain kind of potential customer (fish). Now that you’ve identified the primary value your email programming offers, we’re ready to go a little deeper
Could your business benefit from significant email list growth? I haven’t been shy here with my feelings about the importance of focusing on email list building. Start attracting quality new subscribers (read: potential customers) to your database! I’ll show you how with my three-part series on Email List Growth Success. Email List Growth Success, Part
I just finished listening to an exceptional book – Ryan Holiday’s Perennial Seller. In it, Holiday makes one of the best arguments for building an email list that I’ve ever heard. In a chapter aptly entitled “Build your list – Build your list – Build your list”, Holiday calls email “the single most important and