Email Marketing + Strategy + Customer Experience
I met my husband at poker night hosted by our mutual friends. I saw him across the table, through the haze of one or two (or more, let’s be honest) glasses of wine, and I thought, “You are mine.” I saw right through that p-p-p-poker face and knew that this dude with the stoic expressions
Today, we’re wrapping up the deep dive into my 4-Part System for ensuring your automation programs are always 100. Let’s talk about the Quarterly Check-In. If you can’t already tell, I really like my systems. I don’t want to broadcast errors, and I don’t like to leave money on the table; simple, effective systems help
In today’s installment of this 4-part series, I’m going to shine a little light on the importance of keeping an inventory of your marketing automation programs, along with the data that they impact and are impacted by. I call it: Because, rhyming. In my 10+ years working in the email marketing industry, I have worked